Landing page and site user experience

Search engines get clues about the nature of a site from its domain name as well as from the site's directory and file structure. Use heading tags where it makes sense. Too many heading tags on a page can make it hard for users to scan the content and determine …

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Lessons I learned about link building

A bond generates brand loyalty, enhances brand equity, and reduces brand parity.An individual who has a bad experience with a brand is not limited to telling just a few friends and family members. They help searchbots find other articles in your site. As you might have predicted, the company …

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Why not try the Google Forums for assistance with SEO

Continue monitoring the website migration evolution overtime, avoiding to undo Web migration related configuration without checking that they're not required anymore. Many times, if you see a box allowing you to insert a meta description and article title for your webarticle, you will also see a box for you to …

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Things about CTR you have to experience yourself

It makes sense to use the same keywords in titles and headlines, simply because a single page should always define it's topic as exactly as possible. This means there will always be only two or three main keywords any given page will need to be optimized for. It pays to …

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It is very important that your web pages get targeted traffic

Instead of clustering a dozen links to build at the start of every month, consider spreading them out to build three or four every week. Google even released an algorithm update back in 2014 targeting pages with top-heavy ads, because this doesn?t contribute to, well, a good user experience …

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Its all about user generated content

Signal words, just like headings, can help people to scan through a text and understand the structure as quickly as possible. If you have the money, you can speed up your Link Building process significantly by purchasing links. This is done in a similar fashion as advertising. There are websites …

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So what gives?

Choosing to be involved with 8 or 10 platforms often results in a, doing a poorer job on each one. Anchor texts are often highlighted or underlined so that the clickable text elements differ from the rest of a text. Getting BT leased lines used to be the only option …

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Focus on performance, user experience, and gateway sites

But things have changed. Consider dropping a link back to your main website in any other websites you may be running. Using one business platform to increase exposure for another is just a good idea, even if you don't happen to be getting much traffic at those other websites. A …

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Give a thought to ROI when outlining your web strategy

Are you attracting a new audience with this piece of content? Fortunately, with a bit of digging-and the help of this guide-you should be able to uncover at least a few of the issues plaguing your link building campaign. If you're planning on improving your garden then why not add …

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How to reinvent rankings without looking like an amateur

A successful search acquisition strategy involves more than just someone at the company with the job title of search engine optimizer. In the past you could use search engine submission software, but Google now prevents this - and prevents spammers bombarding it with new sites - by using a CAPTCHA, a challenge-response …

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Headings and RSS feeds

It will be attractively laid out, easy to navigate and the content must read as genuine and interesting not as honey laid out to attract search robots at all costs. Link juicing in itself isn't a terrible strategy, but trying to build a link wheel will work against you. Thus …

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Focus on performance, user experience, and rankings

With this in mind, SEO can become the most important tool for gaining online traction and eventual sales leads. A growth hacker is constantly searching for new ways to grow and collaborate with others in the field. At least, that's the way it's been for the past 20 years or …

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Don't forget about link building

This is yet another reason that requesting reviews from customers is more important than ever. To prepare for voice search, you need to take a good look at your current content. Ask yourself, does it answer any question a user might have? If not, change it. Opportunities for link building …

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Useful tips from experts in dynamic pages

Currently, there is no ranking benefit to including rich snippets throughout your site. Let's face it- Being able to rank high on search engines is a huge advantage these days, right? But because of all the competition, you can't see yourself anywhere near the top! Now, if you approach another …

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Start simple, but don't forget link exchanges

It is also clear that Google is not standing still in its pursuit to maintain and increase its search engine market share dominance. Among many factors that a search engine considers to rank the website, a backlink is one of the most important factors considered by the popular search engines …

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Make keyword research a priority

For a good rule of thumb, keep headers about the same length as your title tags (70 characters or less). Don't over promise in the title. Even though it may make people click, as soon as they realize you tricked them, they will leave your website, which is a sign …

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Who else wants to be successful with anchor text

Google is showing Context is King when it comes to indexing people in Google's Index. The added benefit of SEO is that it is long lasting, provided that it is content- and web user-centric. In the case of custom software development, understanding the underlying software architecture is important. Imagine having …

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Here is a quick way to solve a problem with blogs

Websites that are popular and have a lot of links shared on social media tend to perform well on the search engines. These sharing signals are picked up by the search engines which look at the links being shared to help assess the popularity of a webpage and whether it …

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Difficult things about canonical URLs

Instead of buying links, you can invest in creating high quality content and promoting your site in a way that attracts natural backlinks. Taking this approach doesn't cost you more than buying a bunch of bad links, and you can ultimately achieve much better results, it just requires more patience …

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Everything you need to know about onsite SEO

It's an easy fix, yet an important one since it can lead to ranking penalties under Google's Panda algorithm if there are too many internal search results in Google's index. Your customers are online. If you let your limited budget keep you from being easily found online, you'll lose out …

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Optimize your website, so it loads quickly

Remember - these listings can rank well and potential customers can look at your business details here. That code listing contains two distinct fragments. From there, the reader may feel compelled to take further action such as sign up for your newsletter, contact you to ask a question, or maybe even …

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