Focus on performance, user experience, and rankings

With this in mind, SEO can become the most important tool for gaining online traction and eventual sales leads. A growth hacker is constantly searching for new ways to grow and collaborate with others in the field. At least, that's the way it's been for the past 20 years or …

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Start simple, but don't forget link exchanges

It is also clear that Google is not standing still in its pursuit to maintain and increase its search engine market share dominance. Among many factors that a search engine considers to rank the website, a backlink is one of the most important factors considered by the popular search engines …

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Combine responsive design and reporting for Supercharged SEO

As companies adapt to a mobile-first world, they must create web experiences that are responsive and driven by rich experiences. However, without understanding or adhering to SEO best practices, content creators can inadvertently cause technical errors, duplicate content, or orphan pages. Adding endless pages of irrelevant content to your website …

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Don't miss out anchor text from your detailed marketing checklist

To truly understand whether your SEO campaign is working, you need to learn which measurements deserve your attention. The steps of the strategic marketing plan help pull together all company activities intoone consistent effort. Today it takes a lot more effort for sites to be ranked well. I couldn't begin …

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Learn how to start with text links

SEO is alive and well, and its just as powerful as it ever was. Search Console will also make recommendations for basic improvements to the HTML of your website. Search engine results are an important way of gaining new customers, as most people have what the Nielsen Norman Group calls …

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Focus on ROI Instead of forums

The difference is the revenue premium, or value of that brand, and would equate to the accrued brand equity. Most software developers or web server administrators do not think about SEO. Let's give some light on this. Visually, I prefer a handcrafted yorkshire rocking horse . I'm on the lookout for …

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Learning about rankings

It should be very clear that if you are solely using PPC as your conduit for search engine traffic, you are missing out on the broader picture. The difference between 10 years ago and now is Google puts a value on links and where they come from more than ever …

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How to diagnose mobile search related issues

The methods vary from technical practices you can achieve behind the scenes on your website (we tend to refer to this as 'on-page SEO') to all the promotional 'off-page' approaches you can use to raise your site's visibility (link-building, social media marketing). A strong brand image also provides tangible and …

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How to turn widgets into success

When done properly, taking the time to adjust these elements can signal web crawlers to index your site in favor of your targeted search queries. This will help with your keyword focus and product placement within Search Engine Results Pages (SERPs). SEO rewards your business for its efforts at a …

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Make use of free tools to check 301 redirects

Sometimes called curation blogging, content curation means posting collections of useful links, videos, podcasts, infographics, and other resources on a specific theme, along with a little informed commentary. Choose Relevant Images - It can be tempting just to attach any cool-looking picture that you might have taken to your next blog …

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